Same Canoe Local Food Challenge


Double Your Local Food Purchases & Meals!

Farmers’ Market, Grocery Store and Restaurant Events promoting LOCAL Foods!

PLUS Food & Nutrition Classes . DIY Workshops . Farm Tours . Farmer/Chef Events

serving South & North Kona, North Kohala and Ka’u thanks to USDA and One Island


Same Canoe Local Food Challenge – Double It!

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What will Hawaii look like when we reach a 50% local food goal? How will we get there? The Same Canoe Local Food Challenge is a new initiative aimed at encouraging more local food buying choices and purchases island wide. The Local Food Challenge encourages everyone to DOUBLE their local food purchases at farmers’ markets, grocers, restaurants and cafes. Connecting farmers, grocers, farmers’ markets, cafes and food buyers in a proactive Double It! Food Challenge, the initiative brings consumers and food system players together in a unified effort to ‘Grow Local, Buy Local, Eat Local’.


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All island households, food producers and restaurants are welcome to join the Challenge.


hana 1Enroll online by taking the Local Food Survey. Through the Food Challenge, Island families will get to know their farmers, enjoy fresh and nutritious foods, discover the fun of attending a Farmers’ Market or subscribing to a CSA, and can take food classes and farm tours. Local farmers in turn will be direct beneficiaries of these food purchases with the goal of building demand for locally grown fresh and value added foods that help build our green economy. Challenge stakeholders include: the Kona Chapter of Hawaii Farmers Union United, Local Farmers’ Markets, the Food Basket, Honaunau School, Kohala School, Adaptations, West Hawaii Community Health Center, and One Island, a non-profit program of Heritage Ranch, Inc.



Recent Accomplishments: Same Canoe Food Security Pilot Project

**PROJECT has been COMPLETED for 2015-2016**


teoTo help reach the Double It! goal, the USDA  awarded funding 2015-2016 to specifically help double fresh and local food purchases. One Island was the first project in Hawaii to be awarded food security funding for a pilot project to help connect low income families and seniors with more fresh and local food and local farms. In North and West Hawaii, where the USDA-funded pilot project is taking place, One Island’s Same Canoe project enrolled 450 SNAP households that qualified for local food matching coupons.


couponDuring the Summer and Fall of 2015, for each $30 in grocery receipts that a SNAP* household turned in, that showed EBT purchases of fresh produce from any grocer, pre-enrolled households  received a one-to-one match ($30-$120) in local food coupons that were redeemable at approved Farmers’ Markets, at special grocery store events, and for farm tours and classes. (*Supplemental Nutrition and Assistance Program – formerly Food Stamps)


Same Canoe hosted information booths with on-site sign-ups at the South Kona (Sunday), Kona Sunset (Wednesday) and Hawi (Saturday) Farmers’ Market. Plus on high traffic EBT days, sign-ups took place at two heavy-traffic, local, family-owned grocery stores.



The Same Canoe farmers’ market booths highlighted local farm produce, announced upcoming events, and encouraged visitors to complete a food challenge survey that provided a ticket for drawings for discount coupons at local food supporter merchants. Plus we hosted food and nutrition demonstrations right at the market.


During the December-March period, the project tested alternate methods for community engagement, providing EBT shoppers with the opportunity to enroll for coupons that could be used at a wider variety of venues, including grocery store events and wide CSA promotion, in addition to the Farmers’ Market access points.


Over 45 Farmers’ Market Vendors accepted the Same Canoe local food coupons at the South Kona Green Market on Sundays in Captain Cook, Kona Sunset Market at K-Mart in Kailua on Wednesday afternoon and evenings, and the Hawi Farmers Market on Saturdays. Fresh produce and products with 51% local ingredients qualified for purchases with the Same Canoe coupons. Special events were also held to distribute coupons for shoping at Choice Mart in Captain Cook and Takata Store in Kapa’au. Outreach into the community included events at Senior Center, Health Clinic, low income housing, Senior Nutrition, local Library and Public Schools.


SNAP households could also use the coupons to enroll in the fresh local food CSA food box programs hosted by the Food Basket’s ‘Da Box’, by Adaptations’ ‘Fresh Feast’ and by the Blue Dragon Farm CSA. CSA are Community Supported Agriculture programs that provide pre-sorted boxes with great locally grown foods through a subscription arrangement (costs range from $10-$35 a week and Same Canoe coupons can be used towards these fees).


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“When we listened to what Farmers are asking for we heard ‘Bring us MORE customers wanting to purchase fresh Island grown produce that builds the local food system and supports local farmers.’ The Same Canoe initiative is the direct result of that request. The Project’s goal is to increase consumer readiness to choose locally grown over imported foods and thereby improve local health and strengthen local farmer income, sustainable agriculture AND island food security.”


Funded by the USDA’s National Institute for Food and Agriculture, the new grant was one of 16 pilots supported nationwide. Plans are underway to request additional funding to expand the project island wide.


Local Food Challenge? Definitely something you can enjoy sinking your teeth into!

Food preparation and preservation, nutrition, grow-your-own, wildcrafted foods, local beekeeper and food system partners including health practitioners, Slow Food, Sustainable Kohala, the Food Basket, Adaptations Food Hub, Seed Savers, cookbook author, and healthy foods chefs provided complementary education activities at the farmers markets, at local schools, community gardens, and on organic farms.

A big MAHALO to the talented food and health champions who are sharing their gifts with our host communities!

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Watch For Upcoming Classes and Events In North Kohala and South Kona Open to All Ages – Families Welcome
• Learn about the Local Food System
• Expand your Home Garden
• Microgreens and Smoothies
• Take a class at the Farmer’s Market or local School Garden
• Healthy Local Food Ferments
• Fresh Fruit Kombucha
• Go on a fun U-Pick Farm Tour
• Dryland Taro Tour and Taro Burgers
• Raw Veggie Noodle Making
• Farm-to-Fork Dining with Music
• Bokashi and Worms for Composting
• Ono Grinds – Healthy Local Foods
• Grow Your Own Mushrooms
• Aquaponics and Vegan Veggies
• Herbal Teas and Low Acid Coffee
• Recipe Contests
• Forest Garden Permaculture
• Solar Dehydrating and Cooking
• Discounts at local food cafes
• Soil Regeneration Methods
• Make Tempeh, Tofu and Miso
• Learn about Blue Zone longevity
• Fresh Eggs and Cheeses
• Hawaiian Chocolate
• Discover Polynesian Canoe Crop food recipes
• Thought Provoking Films
• Bee Magic and Wellness


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For information email or call 328-2452

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